Carmelo Santana

Your Partner in Digital Craftsmanship

Empowering businesses through technology and self awareness. I merge innovation with mindfulness to build solutions that are both powerful and purposeful.

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Digital Experiences

A selection of projects where I've helped shape ideas into reality.

Budson Valley
Latest
Budson Valley
Comprehensive cannabis directory for New York's Hudson Valley region. Connect with local dispensaries, discover cannabis events, and explore the thriving cannabis community in scenic upstate New York.
Cannabis
Directory
Next.js
Local Business

Launched August 2025

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XP Farm
XP Farm
Personalized 1:1 sessions for AI assisted Minecraft plugin development.
Educational Minecraft
AI coaching
Paper
ViaVersion

Launched August 2025

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Prana Buzz
Prana Buzz
Free Breathwork and meditation app with AI guided sessions, custom breathwork timer, and downloadable exercise history.
Meditation
AI
WebGL
Mobile-First
Wellness

Launched July 2025

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LibreBreath
LibreBreath
Open source breathwork schema for promoting accessible wellness practices through modern web technologies.
Breathwork standards

Launched July 2025

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HighTrade CLI
HighTrade CLI
Advanced CLI trading assistant featuring machine learning price predictions, comprehensive technical analysis, with real time data integration, and privacy focused local only storage and execution.
Algo Trading
Robinhood Cryptocurrency API

Launched June 2025

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Alpaca Bot
Alpaca Bot
A privately hosted WordPress AI chat interface offering customizable system prompts and automated workflows.
WordPress
AI
Chat
Open Source

Launched January 2024

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AT&T Specials
Work Product
AT&T Specials
Promotional campaign website showcasing AT&T's fiber internet offers with custom checkout integration. Lead development during my time at Updater, featuring WordPress backend + React components for streamlined lead generation, qualification and onboarding processes.
WordPress
React
Lead Generation
Telecommunications

Launched June 2023

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Release Bento
Release Bento
A Composer package simplifying WordPress plugin/theme releases with GitHub Actions integration.
Composer
PHP
GitHub Actions
WordPress

Launched September 2022

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Ender Hive
Archive
Ender Hive
A robust server manager for game servers, providing a clean interface for managing instances, players, and settings.
GameDev
Server Management
UI/UX

Launched August 2022

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Azelis Search
Azelis Search
React powered UI paired with a custom WordPress search API for a global chemical distributor.
React
REST API
WordPress

Launched January 2022

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Shellper
Shellper
Bash utilities to help automate server provisioning. Compatible with Linode StackScripts.
Bash
Automation
Linode

Launched July 2021

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Whitepaper Wiki
Archive
Whitepaper Wiki
Cryptocurrency database of white papers infused with current market data from CoinGecko.
Crypto
CoinGecko
WordPress
NLP PHP

Launched April 2021

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SendADF
SendADF
A PHP library to build Auto-Lead Data Format ADF/XML leads. Compatible with most automotive CRMs.
PHP
Automotive leads
Composer
XML

Launched December 2020

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RoK Monster OCR
Archive
RoK Monster OCR
A PHP CLI utility that analyzes screenshots and video from Rise of Kingdoms for various data points such as governor power, deaths, kills and more.
PHP
CLI
OCR
Tesseract

Launched September 2020

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Core Services

AI automation, next-gen SEO, and direct programming support to accelerate your projects.

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AI Automation

I help you identify where automation makes sense and where it doesn't. Together, we'll build systems in realtime that reduce busy work and increase team efficiency.

  • We build custom workflows that fit your exact needs
  • Learn n8n or Zapier to automate tasks without coding
$150/hour
Get StartedLearn More

Rank on ChatGPT

Boost your search rankings and online visibility through advanced ChatGPT optimization. I help businesses leverage AI-driven content strategies and custom tools to dominate both traditional search and AI-powered discovery.

  • Custom SEO tools for AI platform optimization
  • LLMs.txt implementation for enhanced context awareness
$200/hour
Get StartedFree Consultation

Hourly Programming

Direct programming support for your projects. Work with me 1:1 in real-time sessions. Book flexible time blocks when you need focused development help.

  • 1:1 screen sharing sessions with real-time collaboration
  • Support for PHP, JavaScript, TypeScript, Python, and Bash
$120/hour
Book TimeQuick Questions

What My Colleagues Are Saying

Insights from fellow developers, clients, and collaborators.

"Carmelo has a record of bringing positivity and transparency to any meeting. His work-ethic and problem solving abilities are on par with any world-class developer you'll find. His ability to bring a design or concept to life is inspiring."
Jonathan Rouse

Jonathan Rouse

Senior Designer

"I hired Carmelo because of his expertise in WordPress, unbeknownst to him we were facing a Shopify emergency. He was a true professional. He is the rare breed of a highly proficient developer as well as a great communicator."
Jason Otero

Jason Otero

Senior Creative Director

"I place a premium on the ability to execute and Carmelo never failed to deliver. He moves projects forward, 'crosses his t’s and dots his i’s,' works beautifully with others, and does it all with a positive attitude."
Jenna Weinerman

Jenna Weinerman

VP Marketing

Carmelo Santana - Technical Lead & WordPress Architect

Quick Facts

Experience

15+ Years

Location

Newburgh, NY

About Me

Hi, I'm Carmelo Santana
Technical Lead & WordPress Architect

With over 15 years of experience in engineering, I focus on cultivating a healthy, mindful approach to technology. I specialize in WordPress architecture, automation, and enterprise integrations while building solutions that serve people meaningfully.

My journey spans from launching Volkswagen of America's first national Certified Pre-Owned vehicle website to developing scalable solutions for high-traffic automotive dealership groups. I've streamlined CI/CD processes, reduced database queries by 90%, and managed systems processing over 20 million listings annually.

I believe the best work comes from a place of clarity and balance, which I cultivate through breathwork, meditation, and cold water exposure. These practices inform my professional approach to building technology that is both powerful and purposeful.

Get in TouchView My Work